Event cinema marketplace Cineplace to be launched internationally – Cineuropa

posted in: All News, CinemaCon 2018, Event Cinema | 0

Operas, ballet shows, stage plays, music concerts, art exhibitions and even marathons seem to be attracting broader audiences when they are presented as an event at the cinema. This phenomenon, known as event cinema, already accounts for 3% of the overall cinema box office and has the potential to grow even further. At the upcoming CinemaCon in Las Vegas (which unspools from 23-26 April), Cineplace, a centralised platform for the event cinema industry, will be launched internationally.

Source: Event cinema marketplace Cineplace to be launched internationally – Cineuropa