Pittsburg Mall 8 Theater going entirely digital
http://www.morningsun.net/newsnow/x2095092254/Pittsburg-Mall-8-Theater-going-entirely-digital
Cinemas add adult beverages to their menus to help them compete
http://www.springfieldnewssun.com/news/news/cinemas-add-adult-beverages-to-their-menus-to-help/nQNWS/
James Cameron eyes Chinese market with 3D joint venture
http://www.bbc.co.uk/news/business-19189768
Cinema v the London 2012 Olympic Games
http://www.timeout.com/london/feature/2911/cinema-versus-the-london-2012-olympic-games
Cinema advertising delivers £2.84 for every £1 spent in the UK
http://www.thedrum.co.uk/news/2012/08/03/cinema-advertising-delivers-284-every-1-spent-uk
MP learns of cinema’s role in boosting economy
http://www.redditchadvertiser.co.uk/news/9854587.MP_learns_of_cinema_s_role_in_boosting_economy/