formerly Mad Cornish Projectionist.
After revealing in September that it was planning a trip across the Atlantic in 2015, U.K. immersive movie screening company Secret Cinema has confirmed that it will be bringing its hugely successful Back to the Future experience to L.A. this … Continued
Tonight sees the premiere of Avengers: Age of Ultron (which I’m sure is news to all of you) which in-turn kicks off the official summer movie season for 2015 (you probably knew that too). So with the summer season and its … Continued
GOING TO THE MOVIES IS ABOUT TO GET REAL WITH INNOVATIVE ENTERTAINMENT EXPERIENCE SET TO LAUNCH IN 2017 Source: REELXPERIENCE ENTERTAINMENT ANNOUNCES THE FUTURE OF IMMERSIVE MOVIEGOING AT CINEMACON — reelxperience
Leading 4D cinema innovator MediaMation, Inc. (MMI) inked a deal with major theatre circuit National Amusements to install a 70-seat MediaMation MX4D™ Motion EFX Theatre in the chain’s newly refurbished, 20-screen Showcase Cinema de Lux Revere location just outside Boston. … Continued
The very first CinemaCon was held in 2011 with the worldwide conversion to digital projection at movie theatres already underway. Maybe that’s why David Hancock of IHS Technology has been a regular speaker on the first day of the event … Continued
Three companies in the theater marketing space — Vision Media Management, ThinAire and Peach Cinemas — are teaming up to offer targeted “proximity-based” marketing using beacons to reach consumers on their mobile devices when they are at or near the theater. via … Continued