formerly Mad Cornish Projectionist.
Owner of London-based immersive film and TV business sold for undisclosed sum to Ari Emanuel’s Mari. Source: Secret Cinema company is bought by Hollywood power broker | Business | The Guardian
Focus Features has announced the first-ever edition of FocusFest, an immersive, one-day festival experience taking place on the iconic Universal Studios lot. Source: Focus Features Launches an Immersive One-Day Film Festival Experience for Cinema Lovers – Boxoffice Pro
LUMMA has announced a strategic partnership with Epic Theatres to launch the first 4D E-Motion Theater in the United States, to be inaugurated in November 2025. Epic Theatres of West Volusia, located in Deltona, Florida, will be the first U.S. … Continued
“When you can sell a lot of tickets for one single show, it starts coming closer to the economic model of cinema.” Source: “You are going to get goosebumps”: Can the work showcased at Venice Immersive help draw global audiences? … Continued
In a Los Angeles theater, a trench coat-wearing Neo bends backwards to dodge bullets that spiral over the viewer’s head, as the sound of gunfire erupts from everywhere.This new immersive experience is designed to be a red pill moment that … Continued
While box office continues to play catch up with pre-pandemic numbers, there’s been a notable increase in the popularity of experiential cinema. Source: ‘The full immersive experience’: the rise of cinema with an added twist | Film | The Guardian