Have we fallen out of love with going to the cinema? Is it, as one Netflix chief recently said, an “outmoded idea”?Ted Sarandos, co-chief executive director of Netflix, made the comments at the Time100 Summit, saying: “We deliver the programme to you in a way you want to watch it… What is the consumer trying to tell us? That they’d like to watch movies at home, thank you.”
Asked if the idea of making movies “for movie theatres, for the communal experience” was “an outmoded idea”, Sarandos said, “I think it is – for most people, not for everybody.”