formerly Mad Cornish Projectionist.
It’s the start of a new year, so what better time to take a look back – and forward – at the digital cinema conversion. In the December 2016 issue of Cinema Technology magazine, AAM CTO Rich Phillips took a … Continued
Audiences are evolving, and cinemas should be evolving with them. Faced with customers used to a fast-paced digital world, what can cinemas do to keep up with their audiences? Source: Keeping your cinema ahead of the curve
The digitisation of the cinema has allowed for some exciting developments within the theatre; 4d experiences, 4k/laser projectors, and improved 3d films to name a few. Too often though, cinemas ignore another key part of their customers’ experiences- and it … Continued
It’s the start of a new year, so what better time to take a look back – and forward – at the digital cinema conversion. In the December 2016 issue of Cinema Technology magazine, AAM CTO Rich Phillips took a … Continued
their marketing and products for over a decade now, and many customers look to a brand’s online presence to build their expectations of what they will find once they physically walk into the business. However, whereas these innovations have revolutionised the … Continued
You probably know that social media is important for your cinema. But the huge possibilities and reach of marketing across social networks can easily leave some overwhelmed and others spreading their message too thin by trying to appeal to everyone. … Continued