Cinema advertising delivers £2.84 for every £1 spent in the UK
http://www.thedrum.co.uk/news/2012/08/03/cinema-advertising-delivers-284-every-1-spent-uk
http://www.thedrum.co.uk/news/2012/08/03/cinema-advertising-delivers-284-every-1-spent-uk
http://www.mccgp.co.uk/marketing-news/tag/cineworld/
http://www.screendaily.com/news/uk-ireland/revolver-goes-exclusive-with-empire-cinemas-for-uk-release-of-flowers-of-war/5044823.article?referrer=RSS
Introduction Once upon a time, this was a relatively easy section of the website to write about and it was possible to provide a large amount of information about the topic, but as Digital Projection equipment has taken over in … Continued
http://www.techradar.com/us/news/world-of-tech/worlds-first-sound-activated-cinema-ad-arrives-in-uk-cinemas-1089367
http://www.bbc.co.uk/news/uk-scotland-highlands-islands-19013755