Driving Digital

With the worldwide economy in an apparent tailspin and the mainstream U.S. digital deployment stalled due to lack of capital, digital cinema in the Asia-Pacific region continues to slowly grow country by country, with now over 1,000 systems spread across the region. At the close of 2008, the driving factors in the Asian rollout are the exhibitors themselves who want to take advantage of the uniqueness of the relatively few 3D titles. The installations are being financed by cinema owners who are installing a few carefully selected screens with state-of-the-art, DCI-specified 3D equipment.