After waiting for almost seven months, cinema hall owners in the State are eager to get back to business. They are waiting for the State government to give a go ahead, but film producers insist that it cannot be “business as usual” until the theatre owners agree to their many demands.
Members of the Tamil Film Active Producers’ Association (TFAPA) have placed three main demands, among others: abolish the virtual print fee (VPF); renegotiate theatrical revenue-sharing formula and provide a share in the revenue made via online ticketing.