The filmmaker’s 2009 blockbuster Avatar will receive a wide re-release in China on Friday, per The Hollywood Reporter. It will be available to exhibitors in both IMAX 3D and ordinary 3D.
China’s Film Bureau requested a re-release of Avatar in March 2020, as the country’s cinemas were attempting to reopen with the government beginning to handle the spread of COVID-19. Spikes in local cases prevented exhibitors from fully reopening at the time.
The surprise re-release carries the possibility of Avatar reclaiming its record as the highest-grossing movie in global box office history. The film held onto the superlative for nearly 10 years with a $2.790 billion gross before being overtaken by Marvel’s Avengers: Endgame’s $2.797 billion in 2019.