Netflix is planning the widest theatrical roll-out of its awards season titles in the UK to date in partnership with nationwide independent exhibitors and Altitude Film Distribution.
The move builds on what was an exclusive relationship between Netflix and distributor-exhibitor Curzon last year that saw Curzon book the streamer’s titles, including the multi Bafta-winning ROMA, primarily into its own cinemas during a limited theatrical window. The films, which also included Outlaw King, were made available to further cinemas after the films had started streaming on the service due to demand from some independent venues.
This year, Netflix is continuing to work with Curzon to book films directly into its theatres. However, in addition Netflix is teaming with Altitude Film Distribution for the first time to book Netflix films into nationwide independent venues, including the Everyman circuit, right from the beginning of their runs. Netflix is giving the titles various limited theatrical windows of between one to three weeks.