A new mobile app is bringing a long list of Chinese cinema and TV productions to the American audience. It’s called “Smart Cinema U.S.A.” And it’s being launched on the sidelines of the Chinese American Film and TV Festival going on in Los Angeles.
China produces an increasing amount of big-budget-movies, but only a fraction meets the American audience. A new application called “Smart Cinema U.S.A.” aims to change that.
CEO Jack Gao took the stage at the 15th Chinese American Film and TV festival to announce its official launch. He said: “The Chinese movie finally gets an opportunity to be screened across North America, focusing not only the millions of overseas Chinese but also American friends who have considerable interest in Chinese culture.”
The non-Chinese audience will have access to English subtitles, as well as a commentary feature narrated by the famous Chinese American Comedian Joe Wong.
James Su, Director CAFF and CATF, said, “This year we are honored to cooperate with Smart Cinema. Despite traditional cinemas, we hope more U.S. audiences can see films through digital platforms during this year’s festival.”
Smart Cinema has already been operating in China for over a year, making nearly $4,000,000 in virtual ticket sales.
Unlike traditional streaming platforms based on membership, it sells individual tickets for each title, so that filmmakers also benefit from the royalties.