UK cinema attendances on the up
http://news.bbc.co.uk/1/hi/entertainment/7517300.stm
http://news.bbc.co.uk/1/hi/entertainment/7517300.stm
http://buzzmagic.wordpress.com/2008/07/10/uk-cinemas-set-to-screen-first-scented-ads/
http://www.dailyrecord.co.uk/news/uk-world-news/2008/06/27/big-drop-in-cinema-audiences-86908-20622396/
http://www.telegraph.co.uk/money/main.jhtml?view=DETAILS&grid=&xml=/money/2008/06/27/bcncinema127.xml
http://www.marketingweek.co.uk/cgi-bin/item.cgi?id=61308&d=254&h=260&f=3
http://digitalcinemareport.com/news/dolbynarnia.html