Vue Entertainment (UK) has signed a multi-product deal with Unique Digital to transform the way Vue manage their Digital Cinema estate. Vue have deployed Unique Digital’s Smart Trailering™ centralised trailer planner, Basekey™ KDM management tool and Ad-Transit™ pre-show automation solution.
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Using Unique Digital’s innovative Smart Trailering™ software, the Vue trailer pre-show is created centrally for the entire estate, and delivered to site in a single coordinated workflow. Taking advantage of Smart Trailering™’s intelligent trailer library enables optimal trailer inclusion; the Vue solution also includes full management of in-house DCP content and overall show structure.
Ad-Transit™ works in tandem with Advertising Accord™, Unique’s advertising management system utilised by DCM to schedule the advertising element of the pre-show. By integrating with the Sony TMS API, pre-show playlists are automatically assigned to the feature show playlists saving hundreds of hours manual work across the estate.
Basekey™ is the final complimenting solution, automatically delivering KDMs e-mailed from Distribution directly to the screen server and providing receipt of delivery.
“What Unique Digital have been able to offer is a cross platform pre-show and KDM solution that combines intelligence with ease of delivery and use” commented Roland Jones, Executive Director Technical Services Vue Entertainment. “We enjoy a good working relationship with Unique and when discussing the issues faced providing a centralised, automated and intelligent pre-show construction we felt their product suite met all of our needs”.
“Vue offered us a challenge we were looking to embrace, taking our 3 solutions from our product suite and working with Vue to adapt to their workflow. We are a software team, its what we do and we are delighted to be rewarded with a contract by Vue for our innovation” said Phil Morris, COO of Unique Digital.
Smart Trailering™ is a solution that centralises and automates trailer scheduling. Its smart because Smart Trailering™ removes all the common playlist building mistakes. Trailer version, certification & duplication are all automatically managed by the software in creating targeted Trailer content.Smart Trailering™ and Ad-Transit are compatible with all TMS models that support pre-show API connectivity: Unique Digital’s RosettaBridge™, AAM Screenwriter, Sony and Cinedigm TCC. Basekey™ works independently with all SMS, IMB and projector models.
Source: Vue Entertainment embraces Unique Digital product suite | Unique Digital